Delivering Insights, Enabling Patient Engagement & Delight, and Driving Evidence Generation for a Healthier Future
TatvaCare's service offerings position Pharmaceutical companies at the forefront of innovation and success
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Key Challenges TatvaCare is Addressing for Indian Pharma Brands
TatvaCare tackles the critical challenges faced by pharma companies, giving them a competitive advantage in the industry
Lack of Insights
Sales and Marketing functions are unclear about the efficiency of Medical Representatives effort yielding benefits and are looking for newer avenues for insights
What is beyond the pill?
Brand loyalty and customer delight have become top priority for Pharma brands
Evidence is critical
Real world evidence and post marketing surveys require a complete digitised approach that manages consent and privacy of the participants
Here is how we help you solve these challenges
TatvaCare combines innovative digital products and services to effectively address your challenges in the pharmaceutical sector

1

Delivering Insights that enhance Efficiency of your efforts
Get pincode and therapy level insights of your product

2

Products that Engage your customers
Enhance brand loyalty with patient support and drug support programs

3

Generating Real World Evidence
Leverage a large set of de-identified patient data to generate evidence for your product
Efficiency
Market Intelligence and Analytics
When your mission is to create a healthier world, success comes from effectively integrating technology, expertise, and insights
Real-time visibility
Gain real-time visibility into clinical trends, enabling quicker and more informed decision-making for pharmaceutical companies
Insights that matter
Get an in-depth understanding of how competing drugs and therapies are being utilised to guide strategic positioning and differentiation in the marketplace
Support your research
We support your research, market assessments, and drug development by facilitating access to curated insights and projections
Enabling a 360º outlook​
Whether it's patient demographics, treatment outcomes, adherence levels, drug adoption patterns, or anything else, we provide analytics tailored to your needs
Maximise RoI
Monitor the return on investment (ROI) of your campaigns and make adjustments as needed to maximise the results
Engagement
Patient & Drug Support Programs
We help you go beyond the pill by helping patients develop loyalty towards your brand
Enabling drug purchase validation
Identifying patients using your drugs and enabling prescription adherence
Health wallet to incentivise adherence
Care coins are credited to the user's wallet on the purchase of medicines. These coins can be redeemed on MyTatva to buy any products or services
Care navigators
A team of health coaches and care providers as an inbound support line to guide patients through their journey
Symptom logging
Patients can track and record their symptoms throughout treatment, enabling personalised care and timely adjustments for better outcomes
Outpatient services
Diagnostics, consultations, and medicines delivery services add convenience to the patient experience leading to brand loyalty and customer retention
Evidence
Evalus AI: Advanced Phase 4 & RWE Solution for Pharma
Real-world evidence generation, leveraging large de-identified patient data sets to help Pharma companies leverage their brand
Deeper Insights
We use machine learning and advanced analytics for deeper insights that can be used to create predictive strategies
Access to large datasets
Get access to proprietary clinical evidence backed by real-world datasets
Regulatory Compliant
Streamlines data integrity, clinical trials and regulatory compliance
Reduce time to go to market
Reduce time from research to market
Expert Publications
Pharma companies can bolster their brand by publishing RWE studies
Expert team of medical writers
We publish high-quality research and thought leadership articles. These can serve as a foundation for collaborative studies
Clinical research publications
Our medical writing and R&D teams publish papers based on patient outcomes from the care programs
Access to leading publications
We work with leading medical publications to ensure your product's evidence reaches the right audience
About TatvaCare
For Individuals
MyTatva is a multi-disciplinary Health and Wellness app, designed to address all aspects of a user’s health journey.
  • All OPD services on a single platform
  • Data-driven personalised lifestyle coaching for better adherence
  • Wearables and medical device integrated
  • Addressing multiple therapy areas including metabolic and respiratory disorders, Cancer care and more
For Healthcare Centres
TatvaPractice is an ABDM-certified platform developed to ease the administrative burdens so HCPs can channel their focus where it truly matters – caring for patients.
  • Appointment scheduling, billing, tele-medicine and more
  • AI led Co-pilot feature to gather clinic level insights
  • Built for Specialists, modular to suit individual practice needs
  • Writing device integrated to enhance adoption
For Pharma
TatvaCare provides pharmaceutical companies with a suite of solutions, all aimed at improving patient adherence, facilitating healthcare professional engagement, and delivering valuable market insights.
  • TatvaPractice - EMR for HCPs
  • Data as a Product - Market Intelligence
  • Patient Support Programs
  • Tatva.ai - AI powered medical research assistant
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